ACU Racer

During the ACU Open Day, potential new students are encouraged to play the digital interactive game “ACU Racer”, to win fantastic prizes. Using the play pod setup in the activation area, students are able to sync their phone, log onto their Facebook accounts to access game controls, tap their fingers and digitally race with their personalized characters.

My Role : Lockup Design, Mobile and Desktop UI Design


Client : ACU (Australian Catholic University)
Project Date : 2015
Project Agency : tkm9 Group


Creative & Art Direction : Gabbie Ciavarella, Darren O'Mahony
Animation : Valentine Gunadharma
Development : Aaron Richards


ACU_Racer_01
ACU_Racer_02

ACU Racer – Use your fingers to tap left and right to run. The faster you tap the faster the racer runs.

ACU_Racer_04

ACU Racer – As the racers tap their fingers to run around track to pass 6 ACU markers, the fastest racer will win fantastic prizes.

ACU_Racer_03

ACU Racer – Wireframes
Robo Rock
Game Art
Robo Rock
Mystic Garden
Game Art
Mystic Garden
Dino Mountain
Game Art
Dino Mountain
Reindeer House
Game Art
Reindeer House
Cats in Space
Experiential
Cats in Space
Digital Wishing Well
Experiential
Digital Wishing Well
The Florida Mall
Game Art
The Florida Mall
The Fruitables
Game Art
The Fruitables
Kid’s Kitchen
Game Art
Kid’s Kitchen
Donkey Dave
Game Art
Donkey Dave
Rusty The Pirate
Game Art
Rusty The Pirate
Cubby House
Game Art
Cubby House
Tiny Town
Game Art
Tiny Town
Funky Jungle
Game Art
Funky Jungle
ACU Racer
Experiential
ACU Racer
Forever Clover
Brand Identity, Print
Forever Clover
Deer Mural
Mural
Deer Mural
Calendar
Print
Calendar
Scotch Expressions Tape
Advertising
Scotch Expressions Tape
Wedding Invite
Print
Wedding Invite